I’ve joined Google+ now what?

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I remember some years ago Google launching Google friend connect. I vaguely remember a few blog sites promoting it but, like many Google ventures, it never really got traction. In May Google announced its ‘retirement’ – pretty much at the same time that Google+ was starting to gain promotion. You’d be forgiven for thinking Google+ …

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There‘s no MDF left for channel partners

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Marketing Development Funds (MDF) aren’t what they used to be. More VARs in the channel means more competition for the same amount of money. So how can vendors get more from their MDF? And how can channel partners get more for shared marketing funds?